5th UNWTO Silk Road Ministers' Meeting at ITB Berlin
This meeting has taken place. For information about the Meeting and the outcomes, please read the media release here.
- ‘The Silk Road: Enhancing tourism route development across three continents’ Ms. Alla Peressolova, Head of UNWTO Silk Road Programme
- ‘Transnational coordination and local impact - finding a beneficial balance’ Mr. Tim Williams, Institute of Archaeology, University College London and Director, Ancient Merv Project
At this important annual meeting, ministers and high level officials from the Silk Road were given the opportunity to provide input on how tourism routes are creating opportunities for transboundary cooperation, collaborative destination marketing, product development, public-private partnerships, and safeguarding of natural and cultural heritage.
The Meeting built on the 98th Session of the Executive Council, where the Council agreed to exchanging experiences and exploring the potential of new international and regional tourism routes.
Download the Event Programme.
The UNWTO Silk Road Ministers Meetings was kindly supported by ITB Berlin.