World Tourism Day 2020

Year of Tourism and Rural Development

MERCOSUR Member States and Chile (Member Associate)
Montevideo - 10:00 AM (GMT-3)
Madrid - 3:00 PM (UTC +1)

Provisional Programme

MERCOSUR Member States and Chile (Member Associate)
Monday 28 September 2020 - 10:00 AM (GMT-3)

10:00 – 10:05

15:00 – 15:05
(Madrid time)

Welcome remarks

Zurab Pololikashvili, Secretary-General, UNWTO

10:05 – 10:45

15:05 – 15:45
(Madrid time)

Institutional messages and videos

Germán Cardoso Ferreira, Minister of Tourism, Uruguay (Pro-Tempore Presidency of MERCOSUR)
Matías Lammens, Minister of Tourism and Sports, Argentina
Marcelo Álvaro Antônio, Minister of Tourism, Brazil
Sofía Montiel, Minister-Executive Secretary, Paraguay
José Luis Uriarte, Undersecretary of Tourism, Chile

10:45 – 11:05

15:45 – 16:05
(Madrid time)

Debate: Tourism and Rural Development – Transformation Opportunities

Keynote speech:

Rita Marques, Secretary of State for Tourism, Portugal – Valorizar programme: Tourism Valuation Support Line for the Interior

11:05 – 11:50

16:05 – 16:50
(Madrid time)

Panel: Sharing Experiences on Tourism and Rural Development

Moderator: Sandra Carvao, Chief of Tourism Market Intelligence and Competitiveness, UNWTO

Mario Alberto González Sanchez, Director of Destination Management, SECTUR, Mexico – Pueblos Mágicos (Magical Towns)
Pilar Rodriguez, Chef and UNWTO Sustainable Tourism Ambassador, Chile
Lisandro Menu-Marque, Corporative Director for Institutional Development, Globalia – Recovery of abandoned villages in Spain
Shannon Stowell, CEO, Adventure Travel Trade Association and Board Adventure Travel Conservation Fund