UNWTO will organize the 1st International Conference on Shopping Tourism at FITUR 2015
PR No.: 14088
The growing importance of shopping tourism will be highlighted at the International Conference on Shopping Tourism organized by UNWTO with the help of Madrid Shopping Tour, within the framework of the International Tourism Trade Fair (29 January 2015, Madrid, Spain).
According to the UNWTO Global Report on Shopping Tourism, shopping tourism is gaining in importance within a sector of tourism that is seeking to diversify in both mature and emerging markets. According to the report, “shopping tourism is one of the drivers that will contribute to economic development and job creation worldwide.”
The 1st International Conference on Shopping Tourism will have the support of FITUR and its dedicated space FITUR SHOPPING, created in order to reinvigorate shopping tourism and to respond to this emerging sector.
“Shopping is becoming an important part of the tourism value chain, it has become a decisive factor at the time of choosing a destination and, in some cases, the primary reason for travel”, said the Secretary-General of UNWTO, Taleb Rifai. “Hosting this first international meeting on shopping tourism will be a unique opportunity to promote analysis and debate on shopping tourism and allow the main players to begin a fruitful and successful conversation” he added.
The International Conference on Shopping Tourism will showcase the different regional perspectives in this sector. Likewise, key representatives from the private sector will share success stories. The conference will conclude with a panel of experts from NYC & Company (New York, USA); Sinclair Global (London, United Kingdom); Turisme de Barcelona (the Barcelona tourist office, Spain); Innova TaxFree (Madrid, Spain); and Desigual (Barcelona, Spain).
UNWTO Senior Media Officer: Marcelo Risi
Tel: (+34) 91 567 81 60
UNWTO Communications & Publications Programme
Tel: (+34) 91 567 8100 / Fax: +34 91 567 8218