Tourism Investment Forum for Africa (INVESTOUR) - Edition 2012

Tourism Investment Forum for Africa (INVESTOUR) - Edition 2012

The Tourism Investment Forum for Africa (INVESTOUR) is a joint initiative of the United Nations World Tourism Organization (UNWTO), the International Tourism Fair of Madrid (FITUR) and Casa África (representing the Spanish Government) that arises from the growing importance of Tourism in Africa as a catalyst of socio-economic development and recognition of its potential as a destination for tourism investment from Spain.

The overall objective of the Forum is to promote sustainable tourism development in Africa by opening up its destinations to the Spanish outbound and investment market, in the occasion of FITUR, fostering the growth of Africa's entrepreneurial fabric and job creation. The Forum is divided in two sessions, a first session focused on presentations and debates, and a second session dedicated to "Business to Business" (B2B) meetings between African project Managers and Spanish Investors.

The first edition of INVESTOUR took place 21 January 2010 featuring the Economic Community of West African States (ECOWAS) as invited region. The success of the first session led to the organization of the second edition, held 20 January 2011, featuring the Southern African Developement Community (SADC) as invited region and its tourism body the Regional Tourism Organization of Southern Africa (RETOSA).

For its third edition, INVESTOUR will receive the Economic Community of Central African States (CEMAC) and the East African Community (EAC) as invited regions. The event will take place 19 January 2012 in Madrid, in the occasion of the 32nd edition of FITUR.

For more information on INVESTOUR 2012, please visit the website: or contact us at

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