Without adequate and properly-targeted investments, plans to transform tourism will fail to get off the ground. UNWTO has made investment a key priority, filling the funding gaps to build a more sustainable and resilient sector that works for everyone.Investments Strategy
General Assembly - Twenty-Fifth Session
Samarkand, Uzbekistan, 16- 20 October 2023
International tourist arrivals:
Percentage of 2019 levels recovered in January-July 2023 (%)*
"Global tourism is on track to return to pre-pandemic levels by the end of year. By investing in people and projects that make a difference, we can deliver on the sector’s potential to drive growth and opportunity for all."
Mr. Zurab Pololikashvili
SECRETARY-GENERAL OF THE UNWTO
* The designations employed in this section of the website do not imply the expression of any opinions whatsoever on the part of the Secretariat of the World Tourism Organization (UNWTO) concerning the legal status of any country, territory, city or area, or of its authorities or concerning the delimitation of its frontiers or boundaries.