UN Tourism News 81: Global Tourism Investments Trends and Opportunities

UN Tourism News 81: Global Tourism Investments Trends and Opportunities


UN Tourism Members Advance Agenda for Europe as Region Leads Global Recovery

Europe’s national tourism authorities have met to advance shared solutions to the biggest challenges facing tourism as well as the opportunities offered by the sector’s post-pandemic return.

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UN Tourism Launches Tourism Investment Guidelines for Albania

UN Tourism has again placed the focus on tourism investments, bringing together public and private sector leaders in Tirana.

Global Code of Ethics for Tourism

As a fundamental frame of reference for responsible and sustainable tourism, the Global Code of Ethics for Tourism (GCET) is a comprehensive set of principles designed to guide key-players in tourism development. Addressed to governments, the travel industry, communities and tourists alike, it aims to help maximise the sector’s benefits while minimising its potentially negative impact on the environment, cultural heritage and societies across the globe.

Quantifying tourism in city destinations

This joint report of UN Tourism and WTCF assesses the current situation and challenges of tourism data collection and reporting at the city level through the review and analysis of 22 case studies of city destinations covering Africa, the Americas, Asia and the Pacific, Europe, and the Middle East.


UN Tourism World Tourism Barometer

International tourism recovered 88% of pre-pandemic levels in 2023, supported by strong pent-up demand. Following a strong rebound in 2023, international tourism is expected to fully recover pre-pandemic levels in 2024

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Coming up!


A Webinar to Learn About Community Tourism in Colombia

The innovation challenge in community tourism in Colombia remains open for registrations. However, on April 18th, UN Tourism and the Ministry of Industry, Commerce, and Tourism of Colombia will develop a webinar to discuss the sector in communities.

Meeting innovation in Cuba

In a few days, on April 29th, innovation will be present within the framework of the regional commission of the Americas in Varadero (Cuba) at the seminar ‘Boosting tourist development through innovation in community tourism’.


New Courses at the Tourism Online Academy

The commitment of UN Tourism to education continues at the Tourism Online Academy, where students can find new courses, such as ‘Negotiations in Tourism’, taught by York University.

Last call for the first Promotion of the Bachelor in International Sustainable Tourism

Next fall, students from the first promotion of the Bachelor in International Sustainable Tourism will begin classes in the first degree that has the direct participation of UN Tourism and the experience of the University of Applied Sciences and Arts of Lucerne (HSLU).


Launch of the Tourism Investments Guidelines in Albania

UN Tourism has presented during the regional commission of Europe held in Tirana, ‘Tourism Doing Business, investing in Albania’, a guide to promote foreign direct investment (FDI) in the tourism sector.

Tourist Investments in Europe highlighted in Tirana

Three panels with experts and speakers of the highest level composed the meeting on investments in Tourism held in Albania these days.

UN Tourism in the media

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