UN Tourism News #24 | 11 May 2021
Reestablishing trust in travel is a key first step towards tourism recovery

Uniting Tourism Ministers in the Americas to Restart Tourism

Tourism leaders in the Americas committed to jointly addressing the reactivation of tourism, making the sector a priority and adopting international protocols. Additionally, they agreed to emphasize innovation and digital transformation, develop sustainable tourism and strengthen support mechanisms for workers and impacted companies.

UNWTO and IATA Launch Destination Tracker

The World Tourism Organization (UNWTO) and the International Air Transport Association (IATA) announce a Destination Tracker in preparation for the restart of international travel. The UNWTO-IATA Destination Tracker is a new free online tool for governments to provide information on COVID-19 requirements for travel and the measures in place at the destination.

G20 Ministers Welcome UNWTO Recommendations

The new UNWTO Recommendations developed in partnership with the G20 Tourism Working Group, were identified as a key resource for advancing progress in the policy area of “Green Transformation”. These present the main lines of action and showcase frontrunning initiatives of tourism destinations leading the way in achieving sustainability.

Delivering Accessible Tourism for All

The three parties have agreed to extend their partnership agreement for a further four years to ensure that their work to improve accessibility, in every part of the tourism value chain, continues during and beyond the pandemic.

What Intellectual Property Means for Tourism

The publication developed jointly by UNWTO and WIPO and entitled “Boosting Tourism Development through Intellectual Property,” highlights recommendations for policymakers and other tourism stakeholders on how to ensure that creativity, innovation, traditions and cultural heritage in tourism are properly protected and commercialized and that the benefits are shared by all.

UNWTO and Facebook Partner for Digital Marketing

As tourism begins to restart in some parts of the world, a series of special sessions were held jointly with Facebook to deliver a range of key insights into how the effective use of digital marketing can help destinations gain a competitive advantage in the challenging months ahead.

Ibero-American Leaders to Embrace Tourism for Development

The unique power of tourism to drive sustainable development was made clear as UNWTO took part in the 27th Ibero-American Summit of Heads of State and Government in Andorra.

More from UNWTO:

Tomorrow Today - What's new in UNWTO's Innovation, Education and Investments Department?

Innovation:

The applications for the UNWTO Rural Tourism Global Startup Competition, seeking to source new startups that advance tourism’s contribution to rural development are still open. Deadline for applications: July 2021.

Education and investments:

Check out UNWTO education and investment activities coming up next week!

• Final event of UNWTO SDGs Global Startup Competition
• Fitur Talent: Innovation as a driver for Education.
• Workshop on Enabling Frameworks for Tourism Investments during COVID-19 

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