UNWTO has partnered with Les Roches Global Hospitality Management School to support tourism startups in embracing innovation and accelerating their shift to greater sustainability.

The World Committee on Tourism Ethics (WCTE) has met again to advance its work around inclusive and decent work in tourism, environmental sustainability, intercultural dialogue, and digital transformation.

“Put people front and centre!” was the core message as UNWTO brought together global branding experts, journalists and content creators to rethink narratives around tourism communications.

With global tourism on track to reach pre-pandemic levels by the end of the year, UNWTO convened its Executive Council to advance plans to place education, investments and sustainability at the centre of the sector’s future.

UNWTO has launched a new report to determine the status of rural tourism in its Member States and identify the main challenges and opportunities of tourism as a driver for rural development from a policy perspective.

Dr. Jigang Bao has been named as the winner of the 16th Ulysses Prize, awarded by UNWTO for excellence in the creation and dissemination of knowledge in tourism.

UNWTO has welcomed the end of the public health emergency phase for COVID-19 with a summary analysis of the travel restrictions introduced in response to the pandemic.

International tourism is well on its way to returning to pre-pandemic levels, with twice as many people travelling during the first quarter of 2023 than in the same period of 2022.