Education, training and research are recognized by UN Tourism as one of the most important factors to ensure the sustainability and competitiveness of Tourism Destinations.

In order to anticipate, address and overcome the new challenges and trends of the Tourism sector, the World Tourism Organization is currently focusing on a strategy on Innovation, Education, Digital Transformation and investments.

The UNWTO Awards are the flagship awards for the global tourism sector.

The Technical Cooperation and Silk Road Department is pleased to announce the release of the "21st Century Maritime Silk Road: Tourism Opportunities and Impacts", a publication developed by UNWTO with the kind support of Beijing Sunny International Communications.

Developing Silk Road tourism synergies is part of IDC’s technical portfolio. Upon Member State interest, UN Tourism engages with public and private stakeholders and development partners on a local, regional, national and transnational sphere to develop Silk Road heritage for tourism purposes.

Tourism has a pivotal role to play in achieving the objectives at the heart of the 2030 Agenda for Sustainable Development, in particular the commitments to gender equality and the empowerment of women of Sustainable Development Goal 5.