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May 30, 2025

Shaikha Al Nowais Nominated as First Woman Secretary-General of UN Tourism as Executive Council Builds on Strong Legacy

The UN Tourism Executive Council has met again for a milestone session to build on the legacy of the last eight years. Meeting for its 123rd session, the Council assessed progress made around the priorities of innovation, investments and education and looked ahead with the nomination of Shaikha Al Nowais as new Secretary-General from 2026. Upon confirmation by the UN Tourism General Assembly, Ms. Shaikha Al Nowais will become the woman to hold the position.

All Regions

Barometer

May 27, 2025

International tourist arrivals grew 5% in Q1 2025

International tourist arrivals (overnight visitors) increased by 5% in the first quarter of 2025 though results were mixed among regions and sub-regions.

Americas

Tourism and Rural Development

March 03, 2025

Peru leads the way in embracing STAR to make tourism a pillar of rural development

Peru will harness the power of UN Tourism’s data analysis and management tools to support growth and opportunity in rural destinations.

All Regions

February 06, 2025

UN Tourism opens call for Best Tourism Villages 2025

UN Tourism has opened applications for the 2025 edition of its prestigious Best Tourism Villages initiative. This initiative marks a continued commitment to advancing rural tourism as a catalyst for sustainable development and inclusion, while celebrating the rich tapestry of cultural and natural heritage, community values, and sustainable practices that make these destinations unique.

July 03, 2025

Shaikha Al Nowais Nominated as First Woman Secretary-General of UN Tourism as Executive Council Builds on Strong Legacy

International tourist arrivals grew 5% in Q1 2025

Peru leads the way in embracing STAR to make tourism a pillar of rural development

UN Tourism opens call for Best Tourism Villages 2025

Regional Pacific Workshop Strengthens Link Between Agriculture and Tourism

Tourism and Culture Take Center Stage at Executive Training Programme in Mongolia

UN Tourism and FAO Mountain Partnership Launch Sustainable Gastronomy Tourism Project in Pacific SIDS

Empowering Innovation and Inclusion: UN Tourism Leads Global Dialogue at Expo 2025 Japan

UN Tourism Launches Investment Guidelines: “Tourism Doing Business: Investing in Indonesia”

UN Tourism Members from Asia and Pacific to Focus on Resilience and Sustainable Tourism for Region

UN Tourism Secretary-General Concludes Landmark Visit to China, Strengthening Global Tourism Cooperation

UN Tourism and China strengthen ties as leaders chart new course for Global Tourism Economy Forum

UN Tourism and Macao University of Tourism Drive Digital Transformation in Asia-Pacific’s Meetings and Events Industry

Luxury Travel the Focus at UN Tourism Executive Training Programme for Asia and the Pacific

UN Tourism Spearheads Executive Training on rural Development in Asia and Pacific

First Gastronomy Tourism Forum for Asia and Pacific Unites Governments, Businesses and Top Chefs