Measurement of Local Satisfaction at the Destination Level

First INSTO Insights Webinar: Measurement of Local Satisfaction at the Destination Level

Wednesday, 7 December 2022 | 3:00 – 4:00 pm CET | Zoom Session

Satisfaction of local residents is considered one of the key factors for sustainable tourism development. Many residents either work directly in the tourism value chain or benefit from it indirectly, while many others only passively experience both negative and positive impacts of tourism, without any tangible benefits from it. Therefore, monitoring local satisfaction is key to long-term sustainable development and helps tourism policy makers and planners to effectively use tourism resources and identify potential problems and conflicts in a timely manner.

This INSTO Insights webinar will discuss the experiences and insights of some INSTO members and friends on measuring the satisfaction level of local residents toward sustainable tourism development, especially from the residents´ perspective on socio-cultural, economic, and environmental developments. Experiences will be shared on various methodologies, such as the use of questionnaires and surveys, including the presentation of indicators such as the Tourism Intensity Index. The implications of these monitoring efforts in terms of informing policies and strategies will also be discussed in more details.

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Provisional Programme:

Introductory Remarks
Mrs. Zoritsa Urosevic, Executive Director, UNWTO
Dr. Dirk Glaesser, Director, Sustainable Development of Tourism, UNWTO

Overview on Measurement Efforts on Local Satisfaction by INSTO members
Mrs. Cordula Wohlmuther, Coordinator, Sustainable Development of Tourism


  • Sustainable Tourism Observatory of South Tyrol, Italy
    Insights into the Tourism Intensity Index

    Prof. Dr. Anna Scuttari, Project Manager, Sustainable Tourism Observatory of South Tyrol, Italy
  • Barcelona Tourism Observatory: City and Region (tbc)
    Insights into Barcelona´s Annual Survey on Citizens’ Perception of Tourism Activity

    Mrs. Alba Lajusticia, Coordinator
  • Algarve Sustainable Tourism Observatory, Portugal (tbc)
    Insights into Algarve´s Surveys to Residents, its Methodology, Main Findings and Way Forward

    Prof. Luis Nobre Pereira, University of Algarve & Algarve Sustainable Tourism Observatory


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