Development of a MOOC (Massive Open Online Course) on Tourism Branding

Development of a MOOC (Massive Open Online Course) on Tourism Branding

UNWTO Academy is looking for PROPOSALS for the development of a MOOC (Massive Open Online Course) on Tourism Branding, during 2021, with the following requisites:

  • The MOOC should be composed of 5 different modules, to be imparted in a period of 5 weeks. Students dedication is expected not to exceed 2 hours per module;
  • Content for each module should be heterogeneous in format: reading material, interactive activities and videos - other innovative learning tools proposed by the applicants will be highly evaluated.
  • Proposal should include:
    • Learning design
    • Content development (including text, activities, video production and editing)
    • Academic and technical fees
    • Uploading and quality testing the final MOOC to the UNWTO Tourism Online Academy   

The following areas will also be considered in the selection process:

  • proven experience on the area of the initiative
  • proven experience in similar online education projects, specially with world-class universities or business schools  
  • have broad international, and private and public experience
  • be able to work and speak fluently in English and Spanish
  • preferably know the tourism reality of different regions
  • preferably have high level of awareness concerning international issues
  • preferably have a good knowledge of UNWTO's work and programmes

If you wish to apply, please fill out this application form before 24th March 2021.

If you have any problems, do not hesitate to write to

All proposals will be considered and evaluated, but only short-listed candidates will be contacted.