The 16th UNWTO Asia/Pacific Executive Training Programme on Tourism Policy and Strategy organized by UNWTO will be held in Seoul from 07 - 11 November 2022.


Since 2006, the UNWTO has convened the Asia and the Pacific Executive Training Programme on Tourism Policy and Strategy annually. This Executive Training Programme is the only programme of its kind in the region and is renowned for its stimulating content and thought-provoking discussions. The theme and subject of the Programme change each year and has historically had far-reaching impacts both for the host destination and the attendees. 

The delegates who attend the Executive Training Programme are high-level officials within their respective governments across Asia and the Pacific region. Through a series of lectures, discussions, debates, and presentations, the Training Programme provides a welcoming forum in which public sector tourism executives gain a better understanding of the latest trends in tourism policy. It also provides a platform for sharing knowledge and experience, to learn of successful practices in policy and strategy formulation and implementation. The Training Programme gives participants the opportunity to improve their strategic tourism skills and, through a newfound network of regional contacts, continue to develop these skills going forward. After fifteen years of strong support from the government of the Republic of Korea (ROK), has become an iconic activity of UNWTO in the region. Also, it will again be fully sponsored by the Ministry of Culture, Sports and Tourism of the ROK.

The overall theme for the 16th UNWTO Asia/Pacific Executive Training Programme is Investment in Sustainable Tourism.

The programme is specifically designed to support tourism policymakers and managers. It aims at strengthening effective and responsive policies and strategies that in turn must adapt to changing priorities and concerns at the national and destination levels. 

The overall objectives of this training programme are to enhance participants' understanding of strategies and methodologies to promote investment in the tourism sector. In particular, as the environment and paradigm of the tourism sector changes after the COVID-19 pandemic, it will be an opportunity to gain deep insight into the following through lectures by tourism experts, case studies of each country, and discussions among participants.

  • Basic guideline and framework for Tourism Investment
  • Current status and prospects of Tourism Investment in Asia and Pacific region after COVID-19 pandemic
  • Changes in tourism environment and trends due to COVID-19 pandemic
  • Strategies and methodologies to promote Investment in Sustainable Tourism
  • Desirable Government policies for Investment in Sustainable Tourism

Contact information:

UNWTO Secretariat

Mr. Sinyoung An
Senior Officer
Regional Department for Asia and the Pacific, UNWTO


  • Preliminary Programme (to be uploaded)
  • Technical Note (to be uploaded)
  • Participants Guidelines (to be uploaded)
  • Registration Form
  • Brochure (to be uploaded)
  • List of Participants (to be uploaded)

Session Presentations (to be uploaded)

Summary Presentation (to be uploaded)

Member States Presentations (to be uploaded)

More information:

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