The Importance of SMEs in the Tourism Industry

The Importance of SMEs in the Tourism Industry

SMEs play a key role in the growth of tourism. In a competitive world, SMEs face challenges to grow and develop their market share and position. Many SMEs build their own success stories regardless of the obstacles and challenges they face—Oman Air Holidays has created this online event to encourage an open discussion about some of these obstacles and challenges. As an integral part of a premium international airline, Oman Air Holidays offers a range of services that help empower local SMEs. This initiative optimizes digital technologies that meet with international standards to increase inbound and outbound tourism. The webinar is part of our corporate social responsibility to contribute to the growth and potential of local SMEs and, ultimately, the country’s GDP

The Importance of SMEs in the Tourism Industry